Blog - Page 2 of 2 - Improve Your Digital Marketing IQ!

Jan12019 by Mike2 Comments

Revealing List of Food Bloggers Favorite Kitchen Tools (2019)

Food bloggers favorite kitchen tools. You know they have 'em. Why? Because they work! A food blogger cooks, a food blogger eats, a food blogger's workshop is their kitchen. None of them are going to skimp on the equipment they use. "The right tool for the right job" my father always said. Just like all bloggers have favorite tools such as "power words", food bloggers have favorite tools to create the end products they blog about! What kitchen tools do food bloggers prefer? Grab a cup of tea and read on, because I scoured the first page of Google for "food bloggers favorite kitchen tool" and built a list of the results. It's a long list. My hypothesis was that each blogger would have a list borne of experience and…

Dec302018 by Mike2 Comments

Promoting Your YouTube Videos on Pinterest (2019)

Pinterest, Video, YouTube

Pinterest is a great neighborhood to play in, with tons of awesome graphics and links that take you off to sites full of information. Wait - everyone knows that video is hot these days, and YouTube is pretty much king when it comes to video. According to Forbes Magazine, "YouTube’s user-friendliness, combined with the soaring popularity of video content, has made it the second largest search engine behind Google." So once you learn how to start a blog, you should know how to promote YouTube videos on Pinterest and drive traffic to your YouTube Channel! ANSWER: Here's my step-by-step YouTube Pinterest tutorial for promoting your YouTube videos on Pinterest: [embed]https://youtu.be/pIu5FX32Mys[/embed] But why put a YouTube video on Pinterest? If it's your video, you can raise awareness of your website AND…

Dec22018 by MikeNo Comments

Why Have a Website Favicon? 2 Reasons

Website Page Speed, Favicons

Why Have a Website Favicon? Let's dig into that. A favicon, as you probably know, is the little image on the left side of your browser tab. It looks like this: How could this teeny little icon, which is extremely small in file size, help your website? In order to think through that, let me ask you two questions: Which is easier to identify with? Sites with Favicons: Sites without Favicons? If it were me, I would use a favicon as a form of Brand Recognition if for no other reason. It's a competitive world out there. What happens when someone tries to access a web page that doesn't exist? The site returns a "404 Error". This essentially means "hey I looked around but, really, there's nothing there". Now,…

Nov52018 by MikeNo Comments

Where Should I Form My LLC in 2019?

LLC Formation

Where Should I Form My LLC? Here's how I decided. (The following is for informational purposes and is not legal, tax, or financial advice) (Disclosure: this page contains affiliate links, which means if you buy from those links there is no extra cost to you, but I do get a small commission) In keeping with my vision to help you with continuing blogger education, today I want to provide you with some actionable information about starting an LLC for your online business. You learned how to start a blog, and now it's time to become a business! When you set up an LLC (Limited Liability Company) for your business, you have many decisions to make. One of those is choosing the state you form your LLC in. For most, your…

Oct262018 by MikeNo Comments

Blogging Statistics

There's an old saying that figures lie and liars figure. Data is hard to trust sometimes, but when you get a well constructed and documented article about blogging statistics, you gotta dive in and see what it says. That's what I'm sharing with you today. The Big Blogging Survey from BlogTyrant is just such an article (reference below). Ramsay Taplin, who's been "dabbling with money making blogs" for a long time, surveyed 350 bloggers about goals and challenges. What he came up with is very enlightening and led me to several observations and questions. Here are my impressions. See what you think as I walk through the ones that piqued my interest. I'd love it if you'd share your thoughts with everyone in the Comments below! The Survey Results Blogger age distribution…

Oct132018 by MikeNo Comments

Surefire Reasons to Use Pinterest for Affiliate Links (2019)

Pinterest, Affiliate Marketing

(Disclosure: this page contains affiliate links, which means if you buy from those links there is no extra cost to you, but I do get a small commission) I want you to use Pinterest for affiliate links. Let me show you how. Since you learned how to start a blog, you know one of the more traditional ways to use your affiliate links is on a resources page. However, Pinterest affiliate marketing 2019 style gives you a distinct advantage. Quickly, here's why: Audience demographics. Check out these facts (source sproutsocial.com) 50% of Pinners make a household income of $50k+, and 40% have $100k+ in 2018 it’s fourth in popularity, behind YouTube, Facebook and Instagram - BUT 29% of US adults use Pinterest Half of millennials use Pinterest every month Their…

Sep292018 by MikeNo Comments

Creative Small Business Ideas

Business Ideas

Need some creative small business ideas? If you're not sure what your business idea should be, let me ask you a question... Do you ever sing in the shower? Be honest. Yeah, ya do. Do you realize that the shower can actually be an inspirational place to come up with business ideas? There are a number of ways to poke your brain into figuring it out. When you start a business from home, there so many decisions to be made, and one of them is what your business will actually be about. It comes easy to some people, but most of us have to work on this for a while. If you're venturing into entrepreneurship, don't be a "wantrepreneur". You need a solid business idea, and not just something that…

Sep152018 by MikeNo Comments

How to Create Backlinks

Backlinks

How to create backlinks is something every blogger and digital marketer needs to learn and apply. Backlinks point back to your site, which means someone saw your content as interesting and worth sharing. How does this work - the primer If someone teaches you something good, wouldn't you be likely to share it? Well, that's pretty much what we want when we provide valuable content online - to have it read and to have it shared. That's why there are share bars on practically every website and article on the web. That's why we have Twitter, Instagram, Facebook, and every other social media platform out there... to pass along what we find interesting, fascinating, jaw-dropping. We share what we learn, we share what we see or read. Backlinks are the…