I want you to use Pinterest for your affiliate links. Let me show you how.
As you know, one of the more traditional ways to use your affiliate links is on a resources page. However, Pinterest has a distinct advantage.
Quickly, here’s why: Audience demographics. Check out these facts (source sproutsocial.com)
- 50% of Pinners make a household income of $50k+, and 40% have $100k+
- in 2018 it’s fourth in popularity, behind YouTube, Facebook and Instagram – BUT 29% of US adults use Pinterest
- Half of millennials use Pinterest every month
- Their article has more data, but you get the point, right?
Get this – 93% of Active Pinners Said They Use Pinterest to Plan for Purchases
Since 2016 Pinterest has allowed you to use your Pins for affiliate sales, so why not jump in? You’ll need something like Canva to make the graphics that you’ll add to your Pinterest Board(s), you’ll need to create an account on Pinterest, and you’ll need some affiliate links. (You get affiliate links by finding products you love and can recommend to others, and signing up for their affiliate programs if they have one).
How to set up Pinterest for your affiliate links – Let’s walk through this
Sign in to your Canva account (go to canva.com to create one if you haven’t already – it’s free). Note – as of this writing, Canva was transitioning from Canva 1.0 to Canva 2.0, so the graphics may change a bit. I’ll update this post when that is done.
Click on “Create a Design”
You’ll want to choose the template that is for Pinterest (“Pinterest Graphic”). You can choose any template actually, but the Pinterest one is sized for the optimal Pin size so maybe it’s best not to mess with success.
Create you Pinterest graphic
Once created (Canva does auto-save to Canva for you) then you want to download it to your computer using the button on the upper right. Use the suggested format that is in the pop-up once you click Download. You can change it but they probably know what’s best for your creation.
Once it’s downloaded to your computer, you need to upload it to your Pinterest Board. Sign into Pinterest and click the red plus sign, and the “Create Pin”.
You will see this screen:
- Click the big plus sign to get the Canva file that you saved to your computer (No laughing at that “0 followers” thing – I just started last night !)
- Add the Title of your Pin where it says “Add a title”
- Fill in where it says “Say more about this Pin”. You want to describe what the Pin is for, benefits, information, whatever is needed. This helps explain and “sell” your Pin to people who find it on Pinterest.
- Where it says “Enter a website”, that is where you add your affiliate link. This is key, because when people click on your Pin, that’s where you whisk them off to.
- Choose the Board in your Pinterest account that you want to save the Pin to. If you don’t have aboard yet, you can create one from there. Even if you have one or more, you can still create a new board from the choices menu.
- See the word “Save” in the upper right hand corner with the symbol of a pushpin? CLICK THAT 🙂 If you don’t, you’ll be back doing this all over again (yeah, I made that mistake).
Now when people see that Pin on your Board (better yet, when they Pin it on other boards), and anyone clicks on it, they go to the affiliate product page.I want you to use Pinterest for your affiliate links. Let me show you how. Click To Tweet
So – don’t forget the value of using Pinterest for your affiliate links!
All that data at the beginning of this post should convince you it’s not only fun to use, but is a strong marketing tool as well! I’ve set that up for some of my recommended resource affiliate links already.
So, what’s your favorite Pinterest tactic?